THEA

BARBER

PRODUCT

DESIGNER

DESIGN

was my first love

For over 15 years, I have been creating user-centred designs in various mediums and industries.
Now, focusing on Web and App design, I work with clients large and small to communicate their message and delight their users.

UI Design

I love creating colour palettes and custom assets, but am also able to work with existing brand guidelines.

Icons & Graphics

Let’s face it, stock icons are boring. I create graphics from scratch in-line with the client’s branding. Don’t have branding yet? That’s ok. I do that too.

Animations

Movement brings digital products to life, and creates a more interactive user experience.

it’s all about the

USER EXPERIENCE

UX is at the heart of everything I create. My approach utilizes user research to create an experience tailored to the user’s needs, then blends that with the goals of the client.

Personas & User Journeys

Understanding who the user is, is the first step to creating a great user experience.

Information Architecture

Using methods such as card sorts, tree tests, and usability tests, I organize content to create the most intuitive site structure.

Usability Testing

I create unbiased user tests centred around the flows that are key to the client’s objectives. But most importantly, I am able to synthesize the user test data into actionable recommendations.